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Look good,
feel good.
At Rob Peetoom we believe everyone can have beautiful hair, but beauty means something different to each person. Your hair should reflect your personality and lifestyle.
From the Netherlands to New York and Bali. 15 salons, one standard. At Rob Peetoom we deliver luxury, personalized care, and world-class services.
From hair to brow, we know how.
Years of experience and an eye for detail. Our stylists perfect hair, beauty, make-up, and brows, creating a flawless look from start to finish.
Luxury, Shared
Do you know someone who could use a little pampering? Invite them to book their first appointment at Rob Peetoom, and you’ll both receive €20. Because luxury is even better when it’s shared.
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Rob Peetoom Club
Join the Rob Peetoom Club, our exclusive loyalty program for devoted clients. Collect points with every visit and unlock special perks. Sign up today and see how we celebrate your loyalty.
Behind the scenes at Rob Peetoom.
Our stylists are true sources of inspiration. Explore their blogs for the latest product launches, insider tips, and fresh inspiration.
Hotel De L'Europe was transformed into Kérastase Society for one weekend. Together with Kérastase, we converted the iconic Amsterdam location into a place where hair care, expertise, and experience came together. It was a weekend where the latest innovations in hair care were central.
Vogue Downtown 2026
Van couture backstage tot nieuwe looks midden op de P.C. Hooftstraat, tijdens Vogue Downtown kwamen fashion en creativiteit op één avond samen.
On June 20, Rob Peetoom attended Hotel De L'Europe, where L'Oréal Luxe set up a VIP beauty suite as a prelude to the International Young Patrons Gala. Our stylists took care of the guests' hair, using Kérastase products.
Amsterdam, June 2026. The official Color Wow launch in the Benelux took place at the Rosewood Hotel. Stylist Chris Appleton, known for his work with Kim Kardashian and J.Lo, gave an exclusive masterclass on the latest hair and styling techniques. Our stylists were there.
Redken Acidic Grow Full System
Your new daily routine for a healthier scalp and visibly fuller hair. Powered by advanced pH technology, the Redken Acidic Grow Full System helps support scalp balance, strengthens hair fibers, and improves the visible density of hair as it grows.
It started with the Color Wow Dream Coat Supernatural Spray. A product that sounds like a promise too good to be true: spray it on damp hair, blow-dry it, and hair behaves differently. Smoother. Shinier. For weeks. Our stylists were skeptical, tested it, and became fans. One by one.
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